MARKETING

24Sep 2020
calculate customer lifetime value CLTV LTV by business as an art

The Customer lifetime value (CLTV) model gives you the advantage of forecasting your revenue from customers for a specific period, usually it is for one business year.

18Mar 2020
how-to-write-killer-sales-email-to-customers-sequence

I’m going to tell you what is that sales automation and how it works. Is following up always worth it, though? Based on our experience and data, 70% of responses are generated by the 2nd to 4th email of the sequence

15Dec 2019
sales-statistics-that-drive-your-business-strategy

During the years of analyzing the market, sales approach and different statistics, we collected some interesting information about the common behavior of companies during the sales process and related brand promotion or marketing activities.

12Dec 2019
complete-dictionary-of-marketing-terms

It’s often a problem to understand specific terminology when you are not an expert in a particular area. Especially when you are hiring an external company for this job. Usually, not understanding the dictionary can increase the price you pay for marketing service for 10-15 percent. Pretty much, isn’t it?